REVOLUTION OF FORMS has evolved from its origins as an ethical online shop to a dynamic consultancy at the intersection of design, crafts, and ethical sourcing.

Founded in 2020 by Raffaella Goffredi, as a London-based curatorial platform offering a carefully curated selection of homeware combining craftsmanship with contemporary aesthetic, the brand has been guided by a desire to support the ancient craft traditions that are at risk of vanishing, whilst promoting innovation and modern taste.

We have now built on the experience and expertise gained over two decades to expand our offerings beyond curated homeware to provide comprehensive consultancy services.

Our commitment to sustainability, excellency, and ethical practices remains unwavering, as we now offer a unique blend of insights, curation services, and expert guidance for design enthusiasts, professionals, and businesses alike.

Raffaella Goffredi

Raffaella Goffredi is a multidisciplinary creative professional with over 20 years of experience in the art and design industry. After founding the innovative online shop Revolution of Forms, which championed responsibly sourced homeware with contemporary aesthetics, Raffaella has transitioned into consulting.

Her diverse background spans roles at renowned institutions like Christie’s, where she served as a Specialist and Head of Sale, curating design auctions and managing client relationships. Raffaella’s expertise lies in twentieth-century and contemporary design, crafts, business development and psychology honed through her academic pursuits, including an MSc in Psychology from the University of East London and an MA in Art Criticism and Management from City University.

Raffaella’s accomplishments include curating successful exhibitions during London Craft Week, establishing strategic collaborations with brands like Kew Gardens and Dobel Tequila, and generating income for artisans through responsible sourcing practices. Her work has been recognized in publications such as the Financial Times, Elle Decoration, and Design Anthology.

With a keen passion for object-based research, interpretation, and public speaking, Raffaella brings a unique blend of creative expertise, business acumen, and psychological insights to her consultancy. Her proficiency in communication, planning, problem-solving, and technology enables her to deliver innovative solutions to clients across the creative industries.